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The Love Collection

At National Geographic, we know that love takes many forms. Passion for the planet, lust for learning, natural instincts, and good old-fashioned romance—we celebrate them all.
National Geographic

The Love Collection was a National Geographic web special for Valentine's Day built using a parallax framework.

This was the first web special we shared on social media which helped it hit over 10M views in the first month.

This was also the first digital product to feature integrated ads within the content which I pitched to Sales to increase click-throughs and break away from the monotony of standard ad positions.